Using the registered trademark “as is” or using variants? – Managing Intellectual Property (subscription)

Using the registered trademark “as is” or using variants? – Managing Intellectual Property (subscription)
Using the registered trademark “as is” or using variants?Managing Intellectual Property (subscription)In principle, you should use your registered trademark in your business exactly as it is registered. However, sometimes, for various reasons (change of the brand image, suit the needs of the market in a certain area, etc.), you may actually be using a …
Using the registered trademark “as is” or using variants? – Managing Intellectual Property (subscription)