Study finds senior executives fear trademark infringement, but will they loosen enforcement purse strings? – World Trademark Review (subscription) (blog)

Study finds senior executives fear trademark infringement, but will they loosen enforcement purse strings? – World Trademark Review (subscription) (blog)
Study finds senior executives fear trademark infringement, but will they loosen enforcement purse strings?World Trademark Review (subscription) (blog)New research has revealed that 80% of C-level executives feel that trademark infringement is on the rise, with more than half reporting that their organisation has initiated legal action against third parties in a bid to defend their brands. While a …
Study finds senior executives fear trademark infringement, but will they loosen enforcement purse strings? – World Trademark Review (subscription) (blog)