NFL's Super Bowl trademark is its most precious – SB Nation

NFL’s Super Bowl trademark is its most precious – SB Nation
SB NationNFL’s Super Bowl trademark is its most preciousSB NationThe Super Bowl (we can say it, because here at SB Nation we write about sports) is a $13 billion per year industry, and the league trademarked the phrase in 1969. The NFL stands to lose a lot of cash if it doesn’t control the trademark. It’s worth …and more »
NFL’s Super Bowl trademark is its most precious – SB Nation