HowStuffWorks Attempts To Explain Why Advertisers Use Super Bowl Euphemisms, But I have A Simpler Explanation – Techdirt (blog)

HowStuffWorks Attempts To Explain Why Advertisers Use Super Bowl Euphemisms, But I have A Simpler Explanation – Techdirt (blog)
SalonHowStuffWorks Attempts To Explain Why Advertisers Use Super Bowl Euphemisms, But I have A Simpler ExplanationTechdirt (blog)Well, because the NFL has a trademark on the term, which allows it to restrict the user of the phrase only to its sponsorship partners… except that that’s not remotely true and isn’t how trademark law works at all. Instead, the only real prohibition …Why the NFL makes companies call the Super Bowl the ‘Big Game’Yahoo Financeall 269 news articles »
HowStuffWorks Attempts To Explain Why Advertisers Use Super Bowl Euphemisms, But I have A Simpler Explanation – Techdirt (blog)