Developing a '.brand' strategy: practical lessons from round one – World Trademark Review (blog)

Developing a ‘.brand’ strategy: practical lessons from round one – World Trademark Review (blog)
World Trademark Review (blog)Developing a ‘.brand’ strategy: practical lessons from round oneWorld Trademark Review (blog)For companies considering applying for a ‘.brand’ in the next application window, analysis of current ‘.brand’ use provides invaluable insight. The successes and approaches of the ‘.brand’ top-level domain (TLD) applicants in the first round of new …
Developing a ‘.brand’ strategy: practical lessons from round one – World Trademark Review (blog)