Business Lessons From the iPhone's First Decade – Fortune

Business Lessons From the iPhone’s First Decade – Fortune

FortuneBusiness Lessons From the iPhone’s First DecadeFortuneTo Harvard Business School professor David Yoffie, Apple has been able to flourish for so long because it never considered the iPhone in isolation as the thing it was selling. Instead, Apple saw the iPhone as a general computing system that could offer …and more »
Business Lessons From the iPhone’s First Decade – Fortune