Brands need to think ahead to avoid trademark issues in China – The Drum

Brands need to think ahead to avoid trademark issues in China – The Drum
The DrumBrands need to think ahead to avoid trademark issues in ChinaThe DrumNews that Penfolds owner, Treasury Wine Estates, has succeeded in their court proceedings against a ‘trademark squatter’ is a stark reminder of the need for brand owners to ensure they have sufficient intellectual property protection in multiple …
Brands need to think ahead to avoid trademark issues in China – The Drum